Archive for the ‘Social Media’ Category

This April is Ride Transit Month and we are encouraging those who have not used transit before to Try Transit On Us and Report Back on your Ride. To help you get started, we are offering preloaded $25 ORCA cards to the first 100 new transit riders* to apply. Whether you want to commute to the office, ride to the Bellevue Collection for shopping and dining, bus to Seattle for a Mariners game or if you want to try the Sound Transit 560 or light rail to the airport, we have your first trips covered.

What are you waiting for? You can register between March 8th and April 7th here for your preloaded $25 ORCA card. We will then review your application and if approved, we will send you an ORCA card within seven business days.

After you try it on us, earn another $25 towards your transit trips and even another chance at a $50 iTunes gift card! There are so many perks to trying transit this spring!

  • Share an image with us from your transit travels, along with a short story by emailing by May 7th.
  • Log at least four transit trips during the month of April on the Choose Your Way Bellevue trip-logging calendar system to be eligible for Transportation Choices Coalition’s Ride Transit Promotion Ride Transit Promotion, a $500 Amex gift card**! If you want a chance to win even more prizes you can also log your trips directly in the Ride Transit Month promotion, but be sure to continue logging in Choose Your Way Bellevue too. Be sure to log your April trips by May 7th.
  • By logging your trips in Choose Your Way Bellevue you’ll also be entered into the Choose Your Way Bellevue monthly drawings.

Complete the above and we will send you a $25 voucher to reload your ORCA card to keep it moving! All submissions will also be entered into a drawing for one of five $50 iTunes gift cards to keep you entertained on your bus travels.

For more details and a complete set of rules here.

*New users include any Choose Your Way Bellevue participant who has not used transit in the past 90 days, is not eligible for an employer ORCA Passport benefit, and has not received an ORCA card from a past Choose Your Way Bellevue, On The Move Bellevue or Downtown Bellevue on the Move promotion or campaign.

Limit two per household and one per email address.

**This post was updated on April 6, 2016, with the correct grand prize.

Wednesday, March 9th, 2016 10:30 PM | by Jason Hampton | Comments (2)

Photo by Mike Penney

Magic Season is here once again bringing residents and visitors together for six weeks of special holiday events! Warm yourself up with a hot cocoa while enjoying the ice arena, Garden D’Lights, local dining and shopping! Avoid the delays of traffic and the hassle of trying to find parking by following our transportation tips to help you find alternative ways for your commute while enjoying the holidays.

What’s more, Choose Your Way Bellevue will be at the Bellevue Downtown Association Magic Season Ice Arena presented by Alaska Airlines Visa Signature® card from 3 to 9 p.m. Monday Dec. 14. Stop by our table to say hello, spin our prize wheel and learn more about getting around town during this busy season.

In addition we’ll be giving away free ice skating tickets on social media. us on Facebook and Instagram to participate in our Magic Season ticket giveaway. What exactly do you have to do? There will be multiple opportunities and chances for you to be entered into the drawingand here’s how:

  • We will post a weekly trivia question on Facebook or Instagramand if you answer correctly you will be entered to win.
  • Tag @chooseurwaybell on Instagram showing us how you’re commuting to work (if you are a carpool or vanpool driver, make sure you are parked before you snap a photo!)
  • Guess where we are! We’ll post a picture, and tell us where we are in Bellevue to be entered to win.

Three fun and easy ways to be entered to win ice arena tickets while learning about your different travel options during the holiday season. We hope to see you around Downtown Bellevue these next few weeks. Be on the lookout for our social media updates! The first trivia question will be on Monday, December 7!

Magic Season Commuting and Transportation Tips

Ride the Bus: More than 20 King County Metro and Sound Transit bus routes travel through the Bellevue Transit Center. You can park your car at a park-and-ride lot such as South Bellevue, Eastgate or South Kirkland and hop on a bus the rest of the way. Visit to plan your trip.

Try the B Line: King County Metro’s RapidRide B Line goes from the Redmond Transit Center through Overlake, Crossroads and several stops along NE 8th Street to the Bellevue Transit Center.

Bring Friends: Carpooling can save you time when you take high-occupancy vehicle (HOV) lanes on I-90 and east of Lake Washington on SR 520. The I-405 Express Toll Lanes can make a short trip to Downtown Bellevue. With a group of two or more in those off-peak times you can avoid the toll with a GoodToGo FlexPass. You need three or more to drive in the express toll lanes for free during peak hours. Three or more in your carpool is required for using the HOV lanes on SR 520. The HOV direct access ramp at NE 6th Street will get you into Downtown faster. Find out more at

Photo by Mike Penney

Photo by Mike Penney

Park near the Park: Parking is available at the Bellevue Downtown Park if you are heading to the Bellevue Downtown Association’s Magic Season Ice Arena presented by Alaska Airlines Visa Signature® card. Doing a little shopping in Old Bellevue? Two-hour, limited on-street parking is available around Old Bellevue and on Main Street.

Download These Mobile Apps to Help You Get Around:

One Bus Away: Take the bus and save money— for more holiday shopping! Download the app for iPhone, Android and Windows phones to access up to date bus arrivals times so you aren’t running or waiting for the next Metro or Sound Transit bus.

Waze: Is the community-based app where you can share with fellow driver’s real-time traffic alerts and road information in your area, helping to save you time and money.

Inrix Traffic or WSDOT: Both of these apps will keep you up to date with instant traffic and travel alerts in and around the Eastside. Be sure to download either of these apps and save yourself some time by avoiding backups! and

Other apps to try: These multimodal real-time trip planning app such as Google Maps, The Transit App, Ridescout, or King County Metro’s Trip Planner app can also tell you the time, duration and cost of your trip using various modes such as transit, walking, cycling, and driving.

And as always – if you need any assistance planning your trip, feel free to contact Choose Your Way Bellevue or fill out a commute inquiry.

Friday, December 4th, 2015 10:41 PM | by admin | Add a Comment

The flight from Seattle to Ottawa takes a solid 6 hours, releasing you into a land that seems mostly familiar yet strangely off, like looking at a “can you spot the difference?” page from an old Highlights magazine. The changes are subtle—distance measured in kilometers here, an extra “u” there, the absence of glaring poverty anywhere–but quickly begin to add up to create a unique tapestry worthy of further inspection.

I’d been invited to this tidy Canadian capitol city to give a talk to the annual membership meeting of Citizens for Safe Cycling, an advocacy organization that’s been working for the past 30 years to improve the city’s cycling environment. I also came with the fervent intention to ride, to share ideas, and to determine whether my experiences in the social media realm offered anything useful in their quest to fashion the bicycle into a primary mode of transport.

Energy levels in the Ottawa cycling community were high—the mayor had just announced that 24 million would be spent over the next several years to improve cycling infrastructure, and riders of all stripes have been rejoicing in the segregated bike lane that has graced Laurier street in Downtown Ottawa since the summer. Several of Ottawa’s city council members are expressly bike friendly, and there was no palpable sense of animosity between the cyclists and the community at-large. If anything, things were a bit too pleasant as I gently wound my way throughout the extensive greenway networks of the city on a borrowed Dutch bicycle, traversing farm, field and urban core with nary an insult thrown or close call with a car.

And yet, challenges remain. Ottawa is a classically North American city, blessed (or cursed) with endless open space, and subsequently built with the automobile in mind. Ottawa’s bicycle mode split is holding steady at around 2%, and there is a wide gap between the number of male and female cyclists. Many continue to view cycling as “recreation,” and the primary iterations of dress showed it.  And of course all the familiar anti-bike refrains hung in the air—stories of business owners fighting bike lanes tooth and nail, city council meetings packed full of seniors tearfully lamenting that their grandchildren wouldn’t visit them if their parking was taken away, claims that bicycling just doesn’t fit with the “culture” of Ottawa. Many in the cycling community expressed frustration at dancing in perpetual circles around like-minded individuals. Wherever I went, the question on people’s lips was, “how do we get a new generation of people interested in cycling—so that it’s seen as something cool and fresh, but also incredibly normal at the same time?”

With this in mind, I chose to focus my presentation on “telling bicycle stories,” and discussed the various ways in which use social media to effectively promote cycling to new audiences. I spoke at length about my experience in Bellevue—as well as Atlanta, where I lived prior—of using Facebook and Twitter as a means of reaching out to people who wouldn’t ordinarily think of themselves as cyclists. I have found social media to be an incredible tool to portray cyclists in all their various incarnations—from glamorous to earnest to hale and hearty—and to tell the accompanying story. It’s extraordinarily easy to form “relationships,”on social media—all it takes is a few likes!– thus rendering it more likely that non-cycling groups will help spread your information. If the recent saga of the anti-bike GM ad is any indication, companies are clearly paying attention to what people are saying on twitter, thereby lowering barriers to access and increasing opportunities to insist upon change. Facebook is a dream for sharing clever transportation memes, luscious photos, and offering moral support and tips to newbie cyclists. It makes it simple to organize events like Tweed Rides, Bike Polo, and Heels on Wheels, increasing the appeal and fun factor of cycling to disparate audiences. Ultimately, social media has the ability to so beautifully demonstrate what could be, thereby allowing organizations to break out of the eggshell of preaching to the converted, and opening up a world of imaginative possibilities.

However, the alluring but sometimes unrealistic world of social media is not one to be inhabited exclusively. There is no substitute for actual civic engagement, for rolling up your sleeves to lobby for improvements to infrastructure that would make it easier to ride your bike. Ottawa is an example of an extraordinarily liveable place that is making deliberate strides to increase mobility for all its citizens. With a little more pizzazz and electronic engagement, they could easily catapult to the top of the list of the most bike-friendly cities on the continent; the dedication I saw from people in the cycling community was that apparent. In that respect, Ottawa wasn’t so different than the Pacific Northwest after all.

Friday, November 4th, 2011 4:32 PM | by admin | Add a Comment




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